The seven stylists arrived at the luxurious Renaissance Eden Roc hotel around 1:30 PM yesterday. Stylists from around the entire world that utilize the Goldwell color and products are at the event.The stylists were greeted by lots of wonderful treats when they arrived including the Goldwell 2012 Color Zoom Trend Book!
After a delicious lunch on the beach the stylists went up to their rooms to prepare for the White Party.
The White Party was in the grand ballroom area of the hotel. When the stylists all arrived to the party they were transported back in time. The ambience of the party was that of a classy 1920s cocktail party. Delicious food, delectable desserts, and a full bar was available. The finalists of Color Zoom 2011 in the US and Canada were presented and applauded. The grand prize winner of the competition will be announced today. The CEO of Goldwell spoke and explained that they are one family of stylists. The party went on and everyone danced the night away.